New UK plant-based breakfast startup announces crowdfunding on Crowdcube

For this second round, the company will be using the Crowd Cube crowdfunding platform which makes it possible to invest in Europe's most exciting startup businesses.

London,United Kingdom - September 25, 2022 /PressCable/ —

SOAK’d OATS – the brand from Greenwood Foods Ltd. – is announcing its second external round of fundraising. The initial raise valued the company at £5million.

For this second round, the company will be using the Crowd Cube crowdfunding platform which makes it possible to invest in Europe’s most exciting startup businesses. The platform has previously hosted successful fundraises for Brewdog, Mindful Chef, Camden Town Brewery, This! and Pip & Nut. SOAK’d OATS hope to be next, following in the footsteps of these hugely successful crowdfunded businesses.

SOAK’d OATS is focused on the £9.4billion British breakfast market. They are poised to take advantage of the incredible growth of the £multi-billion plant-based eating phenomenon in the UK. Already in 2022, according to industry magazine The Grocer, 48% of British adults are seeking a more plant-based diet – either for personal health or global sustainability reasons. And this interest and rapid growth is set to continue. So plant-based is no longer only for vegans and those with food intolerances, it’s a way of eating that has moved to the mainstream. And the SOAK’d OATS brand is ready to serve them delicious, plant-based on-the-go breakfasts wherever they are.

Founder, Damien Gray – a former Asda Buyer with 16 years’ experience has assembled a leadership team with the right knowledge and credentials to build and grow his brand. Together their experience spans new product development, retail, sourcing, brand building, marketing, supply chain and perhaps most importantly they’ve built and sold £multi-million startups.

The brand has ambitious plans. They plan to paint the retails shelves yellow with their sunny morning branding spanning across Overnight Oats , Probiotic Oat Bars, Oat Drink, Oat Yoghurts and even Cold-Brew OatM*lk Nitro Lattes. Wherever the branding – created by design experts at Bold Scandinavia – is seen, it brings an uplifting feeling of happiness and cheer… enough to put a smile on the face of Brits regardless of how busy their morning or however dismal the weather might be outside.

The brand is already on sale at www.soakdoats.com where any of the 3 flavours of ready-to-eat overnight oats can be selected and delivered direct to homes across the UK.

Investors interested to find out more about the opportunity to invest in the SOAK’d OATS business can find out everything they need to know on the Crowd Cube platform. They will find a 4-minute introductory video which introduces the team, the brand and the plans to win. They can also request to download the investor pitch deck which contains detailed overviews of plans, forecasts and the innovative product development pipeline. Full details can be see at www.crowdcube.com/soakdoats

Contact Info:
Name: Sam Waterfall
Email: Send Email
Organization: Greenwood Foods Ltd.
Address: 85 Great Portland Street First Floor, London, England W1W 7LT, United Kingdom
Website: https://www.soakdoats.com/

Source: PressCable

Release ID: 89082196

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