Jon Leland and Ivan Askwith Launch Fandom First Studio: Popular Demand (EXCLUSIVE)

Variety - Oct 20, 2026

Jon Leland, former chief strategy officer at Kickstarter, and Ivan Askwith, who previously led Digital Media at Lucasfilm, have teamed to launch Popular Demand, a new studio and technology company that partners with creators and fandoms to develop and distribute content to niche audiences. Popular Demand will develop, finance, produce and distribute film, television, publishing, […]

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Jon Leland and Ivan Askwith Launch Fandom First Studio: Popular Demand (EXCLUSIVE)

Oct 20, 2026

Jon Leland and Ivan Askwith Launch Fandom First Studio: Popular Demand (EXCLUSIVE)

Jon Leland, former chief strategy officer at Kickstarter, and Ivan Askwith, who previously led Digital Media at Lucasfilm, have teamed to launch Popular Demand, a new studio and technology company that partners with creators and fandoms to develop and distribute content to niche audiences. Popular Demand will develop, finance, produce and distribute film, television, publishing, […]

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